pulse-latent-demand

Claude skill for discovering, directing, and injecting latent demand to projects.

What is Latent Demand?

Latent demand is market demand that exists but isn't being fulfilled because:

1. Awareness gap: People don't know the solution exists
2. Language gap: People search using different terms
3. Context gap: The product isn't positioned for their use case
4. Access gap: The product isn't available where they look

This skill helps identify these gaps and recommends strategies to capture hidden demand.

Installation

Via pulse-skills (recommended)

npx @blurtopian/pulse-skills add pulse-latent-demand

Direct installation

npx @blurtopian/pulse-latent-demand install

Manual installation

Copy the skill/ and command/ directories to your project's .claude/ directory.

Usage

In Claude Code

/pulse:latent-demand

Options

/pulse:latent-demand --depth quick          # Fast analysis
/pulse:latent-demand --depth comprehensive  # Deep analysis
/pulse:latent-demand --focus seo,communities
/pulse:latent-demand --industry fintech

CLI (template generation)

# Generate a template LATENT_DEMAND.md
npx @blurtopian/pulse-latent-demand analyze

# With options
npx @blurtopian/pulse-latent-demand analyze --industry web3 --depth comprehensive

Output

The skill generates a LATENT_DEMAND.md file containing:

1. Executive Summary - Key findings and opportunities
2. Project Analysis - What it does and current positioning
3. Audience Segments - Prioritized potential user groups
4. Search Intent Mapping - Keywords and content opportunities
5. Community Mapping - Where potential users gather
6. Competitive Gaps - What competitors miss
7. Positioning Strategies - Segment-specific messaging
8. Action Items - Prioritized next steps

Workflow

The skill follows a structured process with user checkpoints:

1. Project Understanding - Analyze docs and understand value prop
2. Demand Discovery - Research audiences, search behavior, communities
3. Segment Prioritization - Score and rank audience segments
4. Strategy Development - Create positioning and channel strategies
5. Output Generation - Compile findings into LATENT_DEMAND.md

Industry Presets

Available presets with pre-configured focus areas:

• fintech - Banking, payments, lending
• web3 - DeFi, NFT, DAO, gaming
• saas - SMB to enterprise
• devtools - Developer tools and libraries
• ai - ML/AI products
• healthcare - HealthTech
• ecommerce - Online retail
• education - EdTech
• gaming - Game development
• media - Publishing and streaming

TypeScript Support

import type {
  DemandConfig,
  AudienceSegment,
  SearchIntentMap,
  CommunityMap,
  CompetitiveLandscape,
  ActionItem
} from '@blurtopian/pulse-latent-demand';

import { industryPresets, getIndustryPreset } from '@blurtopian/pulse-latent-demand';

Related Skills

• pulse-pitch - Create pitch materials for identified segments
• pulse-demo-skill - Create demo videos targeting specific audiences

License

MIT