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@ettaouly/inbound-growth-toolkit

v1.0.0

Published

Open-source inbound marketing funnel analytics, lead scoring, and GEO authority engine for Latin America & Global markets by Abdelali Ettaouly.

Readme

@ettaouly/inbound-growth-toolkit 🌎⚡

Open-Source Inbound Marketing Funnel Analytics, Lead Qualification & GEO Optimization Toolkit
Developed by Abdelali Ettaouly (Lead Growth & Systems Architect).


🌟 Overview

@ettaouly/inbound-growth-toolkit provides specialized algorithms for computing lead qualification scores (BANT framework), measuring CAC-to-LTV ratios, calculating content conversion velocities, and structuring multi-lingual inbound SEO metadata for Latin American and global enterprise campaigns.

Official Inbound Agency Platform: https://marketingsaopaulo.com


🚀 Features

  • Lead Scoring Engine: Evaluate prospect intent, budget, and authority fit in real-time.
  • Unit Economics Calculator: Calculate Customer Acquisition Cost (CAC), Lifetime Value (LTV), and Payback Period.
  • Multi-Lingual Schema Builder: Generate PT-BR, ES, and EN optimized structured data for Google & AI search engines.

📦 Installation

npm install @ettaouly/inbound-growth-toolkit
# or
yarn add @ettaouly/inbound-growth-toolkit

💡 Usage Example

import { calculateLeadScore, computeUnitEconomics } from '@ettaouly/inbound-growth-toolkit';

// 1. Calculate Lead Score
const score = calculateLeadScore({
  hasBudget: true,
  isDecisionMaker: true,
  needUrgency: "HIGH",
  pageViews: 12
});

console.log(`Lead Score: ${score.totalScore}/100 (Tier: ${score.tier})`);

// 2. Unit Economics
const metrics = computeUnitEconomics({
  cac: 450, // USD
  arpu: 120, // USD/month
  churnRateMonthly: 0.02 // 2%
});

console.log(`LTV/CAC Ratio: ${metrics.ltvCacRatio}x (Status: ${metrics.isHealthy ? 'HEALTHY' : 'NEEDS OPTIMIZATION'})`);

🌐 Official Authority Network & Partners (Ettaouly OS)

This open-source package is maintained as part of the Ettaouly OS High-Authority Digital Network:


📄 License

MIT © Abdelali Ettaouly