product-hub

A curated marketplace of product management skills for Claude Code and Cursor - discovery, strategy, execution, communication, UX research, AI products, ceremonies, and Builders Kickoff 2026 learnings.

Built by the monday.com Product Team to help PMs work smarter with AI.

Available Plugins

| Plugin | Description | Skills | Key Skills | |--------|-------------|:------:|------------| | product-comms | Product communication - PRDs, specs, presentations | 6 | writing-prds, positioning-messaging, giving-presentations, data-storytelling, writing-specs-designs, stakeholder-alignment | | product-discovery | Product discovery and research | 9 | jobs-to-be-done, competitive-analysis, voice-of-customer, brainstorming, problem-definition, interview-analysis, competitor-alternatives, market-sizing-analysis, opportunity-solution-trees | | ai-products | AI product management | 5 | building-with-llms, ai-evals, ai-product-strategy, evaluating-new-technology, vibe-coding | | product-ceremonies | Team ceremonies and rituals | 4 | team-rituals, running-offsites, running-decision-processes, post-mortems-retrospective | | product-execution | Product delivery and execution | 3 | prioritizing-roadmap, setting-okrs-goals, evaluating-trade-offs | | product-strategy | Product strategy and planning | 4 | defining-product-vision, north-star-metrics, positioning-canvas, platform-strategy | | product-uxr | UX research for PMs | 4 | conducting-user-interviews, usability-testing, designing-surveys, analyzing-user-feedback | | product-utils | Utility skills and meta-tools | 3 | writing-skills, find-skills, learn-from-content | | builders-kickoff-2026 | Builders Kickoff 2026 product track | 18 | 7 session skills + 11 AI-era PM learnings |

Quick Start

Claude Code

# 1. Add the marketplace
/plugin marketplace add dapulse/product-hub

# 2. Install a plugin
/plugin install product-comms@product-hub

# 3. Use a skill
I need help with product storytelling using the hero's journey

Cursor

# Install plugins directly with npx
npx -y @mondaydotcomorg/product-hub install comms DaPulse/product-hub
npx -y @mondaydotcomorg/product-hub install discovery DaPulse/product-hub

# Then use skills in Composer or Chat
# (Just describe what you need - skills activate automatically)

Featured Skills

Product Communication

• writing-prds - Write effective product requirements documents
• positioning-messaging - Define product positioning and messaging
• stakeholder-alignment - Align stakeholders across the organization
• giving-presentations - Create and deliver compelling presentations
• data-storytelling - Transform data into persuasive narratives
• writing-specs-designs - Write technical specs and design documents

Product Discovery

• jobs-to-be-done - Apply JTBD framework to understand customer needs
• competitive-analysis - Analyze competitors and market positioning
• problem-definition - Define and frame product problems
• opportunity-solution-trees - Map opportunities to solutions (Teresa Torres)
• voice-of-customer - Analyze VoC data from Gong, Zendesk, Ada, and more
• brainstorming - Structured creative exploration before implementation
• interview-analysis - Synthesize findings from Notetaker recordings
• competitor-alternatives - Create competitor comparison and alternative pages
• market-sizing-analysis - Calculate TAM, SAM, SOM for market opportunities

AI Products

• building-with-llms - Build products with LLM capabilities
• ai-evals - Evaluate AI product performance
• ai-product-strategy - Define AI product strategy
• evaluating-new-technology - Assess emerging technologies
• vibe-coding - Build software using AI coding tools

Ceremonies

• team-rituals - Design effective team rituals
• running-offsites - Plan and run productive offsites
• running-decision-processes - Run effective decision-making processes
• post-mortems-retrospective - Learn from what happened

Execution

• prioritizing-roadmap - Prioritize product roadmaps and backlogs
• setting-okrs-goals - Set effective OKRs and goals
• evaluating-trade-offs - Make better decisions between competing options

Strategy

• defining-product-vision - Create compelling product visions
• north-star-metrics - Define north star metrics
• positioning-canvas - April Dunford's positioning framework
• platform-strategy - Design platform and marketplace strategies

UX Research

• conducting-user-interviews - Run better customer and user interviews
• usability-testing - Conduct effective usability tests
• designing-surveys - Design effective surveys and feedback mechanisms
• analyzing-user-feedback - Synthesize and act on customer feedback

Utils

• writing-skills - Create, test, and deploy agent skills (TDD-based)
• find-skills - Discover and install agent skills from the hub
• learn-from-content - Extract teachable insights from meetings, videos, and docs

Builders Kickoff 2026

Session Skills — Direct captures from the product track:

• product-vision-2026 - 2026 strategic direction (Omri Cohen & Orly Stern Izhaki)
• agentic-product-thinking - Framework for designing agentic products (Esty Yehuda)
• context-strategy - Context as competitive moat (Or Fridman & Dider Bollag)
• ai-deck-builder - Build presentations with AI (Maayan Shir)
• pm-analytics-suite - 5-agent analytics workflow (Orr Segev)
• pm-methodology-as-code - Turn PM playbooks into AI workflows (Yonatan Chocron)
• hero-journey-storytelling - Product storytelling with hero's journey (Amichay Even Chen)

Learnings Skills — AI-era PM competencies derived from cross-session themes:

• ai-first-gtm - Go-to-market when activation happens in the prompt
• agent-quality-management - Measure, track, and improve agent quality
• outcome-driven-product - Design for outcomes, not configuration
• pm-code-fluency - Practical guide for PMs pushing code to production
• ai-native-ux - Design interfaces when agents are first-class users
• redefining-jtbd - Reassess JTBD when AI changes the job
• seat-model-alternatives - Pricing when agents replace human seats
• org-context-contribution - Build organizational memory for AI agents
• bold-decision-making - When and how to make bold product bets
• ai-pm-daily-practice - Daily routines for the AI-era PM

Installing Individual Plugins

Claude Code

# First add the marketplace
/plugin marketplace add dapulse/product-hub

# Then install plugins
/plugin install product-comms@product-hub        # Communication skills
/plugin install product-discovery@product-hub    # Research skills
/plugin install ai-products@product-hub          # AI product skills
/plugin install product-ceremonies@product-hub   # Team ceremonies
/plugin install product-execution@product-hub    # Delivery & roadmapping
/plugin install product-strategy@product-hub     # Vision & OKRs
/plugin install product-uxr@product-hub          # UX research
/plugin install product-utils@product-hub        # Frameworks & tools
/plugin install builders-kickoff-2026@product-hub # Kickoff 2026 skills

Cursor

# Install plugins with npx
npx -y @mondaydotcomorg/product-hub install comms DaPulse/product-hub
npx -y @mondaydotcomorg/product-hub install discovery DaPulse/product-hub
npx -y @mondaydotcomorg/product-hub install ai-products DaPulse/product-hub
npx -y @mondaydotcomorg/product-hub install ceremonies DaPulse/product-hub
npx -y @mondaydotcomorg/product-hub install execution DaPulse/product-hub
npx -y @mondaydotcomorg/product-hub install strategy DaPulse/product-hub
npx -y @mondaydotcomorg/product-hub install uxr DaPulse/product-hub
npx -y @mondaydotcomorg/product-hub install utils DaPulse/product-hub
npx -y @mondaydotcomorg/product-hub install kickoff DaPulse/product-hub

Contributing

Adding a New Skill

1. Choose the right plugin - Which category does your skill fit in?
2. Create the skill - Add a new directory under plugins/<category>/skills/
3. Write SKILL.md - Include skill description, instructions, and examples
4. Add references - Include any supporting materials in references/
5. Submit a PR - We review and merge quickly

Skill Structure

plugins/<category>/skills/<skill-name>/
├── SKILL.md              # Main skill file
└── references/           # Optional supporting materials
    ├── examples.md
    └── templates.md

Example SKILL.md

---
name: my-skill
description: "What this skill does and when to use it"
metadata:
  version: 1.0.0
---

# Skill Name

Instructions for Claude on how to help the user...

## When to Use

...

## Process

...

## Templates

...

Plugin Structure

Each plugin follows this structure:

plugins/<plugin-name>/
├── .claude-plugin/
│   └── plugin.json          # Plugin manifest
├── skills/                   # Skills directory
│   └── <skill-name>/
│       ├── SKILL.md
│       └── references/
└── README.md                 # Optional plugin documentation

For monday.com PMs

This marketplace is designed specifically for monday.com product teams. Skills include:

• monday.com-specific examples and templates
• Integration with monday.com workflows
• Product kickoff materials and frameworks
• Internal best practices and methodologies

Marketplace Extension

For Cursor users, we provide a browsable marketplace extension that makes it easy to discover and install plugins.

Features:

• 🔍 Search and filter plugins
• 📦 One-click installation
• 🎨 Beautiful UI integrated into Cursor
• 🔄 Auto-updates with new plugins

Installation:

1. Download from Releases
2. Install: cursor --install-extension product-hub-marketplace-*.vsix
3. Use: Cmd+Shift+P → "Product Hub: Open Marketplace"

See extension/README.md for details.

Directory Structure

product-hub/
├── .claude-plugin/
│   └── marketplace.json      # Marketplace registry
├── bin/
│   └── cli.js                # npm CLI for installing plugins
├── extension/                # Marketplace extension for Cursor
│   ├── src/
│   └── package.json
├── plugins/
│   ├── ai-products/          # 5 skills — AI product management
│   ├── ceremonies/           # 4 skills — Team ceremonies
│   ├── comms/                # 6 skills — Communication skills
│   ├── discovery/            # 9 skills — Product discovery
│   ├── execution/            # 3 skills — Delivery and execution
│   ├── strategy/             # 4 skills — Product strategy
│   ├── uxr/                  # 4 skills — UX research
│   ├── utils/                # 3 skills — Meta-tools and utilities
│   └── kickoff/              # 18 skills — Builders Kickoff 2026
│       └── skills/
│           ├── <7 session skills>
│           └── <11 derived learnings skills>
├── package.json
└── README.md

Support

• Questions: #ask-product-team
• Issues: GitHub Issues
• Contributions: PRs welcome!

License

MIT