Overview

The BrandMentions API lets you monitor and engage with online conversations about your brand in real-time. It provides insights into brand mentions across various channels, including social media, blogs, forums, and news sites. Pipedream serves as a powerful platform, enabling you to build automated workflows that respond to brand mentions, giving you the ability to track sentiment, identify influencers, and manage your brand’s online reputation efficiently.

Example Use Cases

• Brand Reputation Management: Set up a Pipedream workflow that triggers whenever your brand is mentioned. You can filter mentions by sentiment, reach, or specific keywords, and then automatically log this data into a Google Sheet for analysis or send it to Slack for your team to review and act upon immediately.

• Influencer Identification and Outreach: Detect mentions from influential voices in your industry with the BrandMentions API on Pipedream. Once an influencer is identified, automatically send their details to a CRM like HubSpot or Salesforce, and create tasks for your marketing team to reach out for partnerships or collaborations.

• Customer Support Enhancement: Improve your customer support by integrating BrandMentions with a ticketing system like Zendesk through Pipedream. Automatically create support tickets when a negative mention is detected, ensuring that your support team can swiftly address customer concerns and manage potential crises before they escalate.