Google Tag Manager

Manage Google Tag Manager accounts, containers, workspaces, tags, triggers, variables, and versions. Create and configure tracking tags for websites and mobile apps. Publish container versions, manage environments for preview and testing, organize entities into folders, and control user permissions at account and container levels. Supports web, AMP, iOS, Android, and server container types.

Tools

List Accounts & Containers

Lists GTM accounts you have access to, optionally including their containers. Use this to discover account and container IDs needed for other operations.

Update Account

Change an account's display name or anonymous data sharing setting. Other account properties are preserved.

Manage Container

Create, retrieve, update, or delete a GTM container. Can also retrieve the container's tagging snippet for website installation.

Manage Environment

Create, list, get, update, delete, or reauthorize GTM environments. Environments allow previewing and testing container configurations before publishing to production.

Manage Folder

Create, list, get, update, or delete folders in a GTM workspace. Folders provide organizational grouping for tags, triggers, and variables. Also supports moving entities between folders.

Manage Tag

Create, list, get, update, delete, or revert tags in a GTM workspace. Tags represent tracking code snippets (like analytics or marketing pixels) that fire based on trigger conditions.

Manage Trigger

Create, list, get, update, or delete triggers in a GTM workspace. Triggers define when tags should fire based on events like pageviews, clicks, form submissions, and custom events.

Manage User Permission

Create, list, get, update, or delete user permissions for a GTM account. Permissions control who can access and modify your GTM accounts and containers.

Manage Variable

Create, list, get, update, or delete user-defined variables in a GTM workspace. Also supports listing, enabling, and disabling built-in variables.

Manage Version

Create, list, get, publish, or delete container versions. Versions are snapshots of a container's configuration. Publishing a version makes it live on your website or app.

Manage Workspace

Create, list, update, delete, or sync GTM workspaces. Workspaces allow concurrent modifications to a container's configuration. Use "list" to see all workspaces, "sync" to pull the latest container version into a workspace, or "status" to check for pending changes.

License

This integration is licensed under the FSL-1.1.