offgrowth

Growth skills for product teams. Structured prompts and frameworks for auditing friction, onboarding, activation, retention, and more.

npm install offgrowth

What is this?

offgrowth is a library of opinionated growth audit prompts — built to be dropped into any AI assistant (Claude, ChatGPT, etc.) to get structured, actionable analysis of your product.

Each skill is a markdown file with a clear input model, a diagnostic framework, and a defined output format. No magic. Just sharp questions, applied consistently.

Skills in v1

| Skill | File | What it does | |---|---|---| | Friction Audit | friction-audit | Finds where users drop off and why | | Onboarding Review | onboarding-review | Evaluates the first-run experience | | Value Proposition Check | value-proposition-check | Tests if your messaging is clear and specific | | Activation Moment Finder | activation-moment-finder | Identifies and maps the path to your aha moment | | Retention Loop Diagnosis | retention-loop-diagnosis | Maps and stress-tests your behavioral loops | | Pricing Page Critique | pricing-page-critique | Audits your pricing page for conversion killers |

Usage

With Node.js

const offgrowth = require('offgrowth');

// List all available skills
console.log(offgrowth.list());
// → ['friction-audit', 'onboarding-review', 'value-proposition-check', ...]

// Get a specific skill prompt
const prompt = offgrowth.get('friction-audit');
console.log(prompt);

// Get all skills
const all = offgrowth.all();

Directly with an AI assistant

Each skill file is a self-contained markdown prompt. You can:

1. Open the file from node_modules/offgrowth/skills/
2. Copy the prompt section
3. Paste it into Claude, ChatGPT, or any assistant
4. Replace the [input] placeholder with your product URL, screenshots, or description

How to run a skill

Every skill follows the same pattern:

1. Pick the skill that matches your question
2. Gather your input — a URL, screenshots, copy, or a written description of your flow
3. Paste the prompt into your AI assistant with your input attached
4. Get your analysis in the structured format defined by the skill

The more specific your input, the sharper the output.

Philosophy

Growth audits fail for one of two reasons: they ask the wrong questions, or they ask vague ones. offgrowth does neither.

Each skill is built around a specific diagnostic question, a structured framework for answering it, and a defined output that tells you what to do next — not just what's wrong.

Roadmap

• [ ] CLI interface (npx offgrowth run friction-audit)
• [ ] More skills: competitive positioning, feature adoption, NPS diagnosis
• [ ] Skill chaining: run multiple audits in sequence
• [ ] Output templates for sharing with your team

License

MIT