OpenClaudia

Open-source AI marketing skills for Claude Code, Codex, and other coding agents. 34 skills that turn your terminal into a full-service marketing team.

Website: openclaudia.com GitHub: OpenClaudia/openclaudia-skills

Install

# Install all 34 skills
npx openclaudia install --all

# Install a specific skill
npx openclaudia install seo-audit

# Install multiple skills
npx openclaudia install write-blog keyword-research email-sequence

Usage

After installing, open Claude Code and use any skill as a slash command:

> /write-blog "10 Tips for SaaS Growth"
> /seo-audit https://mysite.com
> /email-sequence --type welcome
> /competitor-analysis acme.com
> /social-content --platform reddit

Skills

SEO & Site Audit

| Skill | Description | |-------|-------------| | seo-audit | Full technical + on-page SEO audit with actionable fixes | | keyword-research | Keyword research via SemRush, DataForSEO, SerpAPI | | serp-analyzer | Analyze SERP results and ranking factors | | backlink-audit | Audit backlink profile via SemRush or Ahrefs | | schema-markup | Generate and validate Schema.org structured data | | programmatic-seo | Create SEO-optimized pages at scale |

Content Writing

| Skill | Description | |-------|-------------| | write-blog | SEO-optimized blog posts with Unsplash images | | write-landing | High-converting landing page copy | | copywriting | Marketing copy for any page type | | copy-editing | Line-by-line copy polish and improvement | | content-strategy | Content calendars and topic clusters |

Email Marketing

| Skill | Description | |-------|-------------| | email-sequence | Create and send drip campaigns via Resend API | | email-subject-lines | Generate, A/B test, and send subject lines |

Social Media

| Skill | Description | |-------|-------------| | social-content | Create and publish posts to Reddit, X, LinkedIn, Instagram, Facebook | | thread-writer | Write and post viral threads on X and Reddit | | content-calendar | Plan and schedule social media content |

Ads & Conversion

| Skill | Description | |-------|-------------| | google-ads | Write Google Ads copy and campaigns | | facebook-ads | Create Facebook/Meta ad campaigns | | page-cro | Landing page conversion rate optimization | | ab-test-setup | Design and implement A/B tests |

Analytics & Research (API-Powered)

| Skill | Description | API | |-------|-------------|-----| | semrush-research | SEO & competitive intelligence | SEMRUSH_API_KEY | | brand-monitor | Brand mention tracking & sentiment | BRANDDEV_API_KEY | | google-analytics | GA4 reports and insights | Google OAuth | | search-console | Google Search Console data | Google OAuth | | google-ads-report | Google Ads performance reporting | Google OAuth |

Strategy & Planning

| Skill | Description | |-------|-------------| | marketing-ideas | 139 proven marketing ideas by category | | marketing-psychology | 70+ psychological principles for marketing | | competitor-analysis | Full competitor strategy breakdown | | pricing-strategy | Pricing page and strategy optimization | | launch-strategy | Product launch planning and execution | | icp-builder | Define ideal customer profiles |

Growth & Automation

| Skill | Description | |-------|-------------| | referral-program | Design referral and viral loops | | lead-magnet | Create lead magnets and gated content | | signup-flow-cro | Optimize signup conversion funnels | | onboarding-cro | Improve user onboarding flows |

API Configuration

Skills work without API keys but provide richer results when configured. Set keys in .env or ~/.claude/.env.global:

RESEND_API_KEY=           # Send emails (email-sequence, email-subject-lines)
SEMRUSH_API_KEY=          # SEO data (keyword-research, backlink-audit, competitor-analysis)
AHREFS_API_KEY=           # Backlink data (backlink-audit)
SERPAPI_API_KEY=           # SERP data (serp-analyzer, keyword-research)
BRANDDEV_API_KEY=         # Brand monitoring (brand-monitor)
UNSPLASH_CLIENT_ID=       # Stock images (write-blog, social-content)
GOOGLE_CLIENT_ID=         # Google APIs (analytics, search-console, ads)
GOOGLE_CLIENT_SECRET=     # Google APIs
REDDIT_CLIENT_ID=         # Reddit posting (social-content)
REDDIT_CLIENT_SECRET=     # Reddit posting
SCRAPINGBEE_API_KEY=      # Web scraping (competitor-analysis)

Commands

npx openclaudia install --all          # Install all skills
npx openclaudia install <name>         # Install specific skill(s)
npx openclaudia list                   # List available skills
npx openclaudia remove <name>          # Remove a skill
npx openclaudia remove --all           # Remove all skills

How It Works

Skills are installed to ~/.claude/skills/ as Markdown files. Each skill registers as a slash command in Claude Code. When invoked, the agent follows the skill's instructions to execute marketing tasks — reading your project files, calling APIs, and writing output directly to disk.

Contributing

1. Fork the repository
2. Create a skill directory under skills/
3. Add a SKILL.md with YAML frontmatter and instructions
4. Submit a pull request

Related Projects

• How to Win GEO — Guide to Generative Engine Optimization
• OpenClaudia Website — Official website and documentation

License

MIT — see LICENSE

Created by

Quanlai Li and the OpenClaudia community.