OutBou MCP Server

AI-powered sales prospecting automation for Claude. Works with Claude for macOS + Claude for Chrome for fully automated lead discovery, scoring, and outreach.

Features

• 🚀 Automated Prospecting - Claude navigates LinkedIn/Web, finds matching leads, and helps you reach out
• 📋 Smart Pitch Generation - Get personalized outreach messages for any prospect
• 🎯 Lead Scoring - AI-powered scoring to find the best fit prospects based on your ICP
• 📄 PDF Pitch Decks - Generate and share personalized PDF pitch decks

Quick Start

Install from npm

npx outbou-mcp

Or install globally:

npm install -g outbou-mcp

1. Configure the Server

You'll need an API Key from OutBou (coming soon). For now, the server runs locally with your environment.

2. Configure Claude

For Claude for macOS / Claude Desktop

Add to your Claude config (~/Library/Application Support/Claude/claude_desktop_config.json on Mac):

{
  "mcpServers": {
    "outbou": {
      "command": "npx",
      "args": ["outbou-mcp"],
      "env": {
        "OUTBOU_API_KEY": "sk_live_your_key_here"
      }
    }
  }
}

For Claude Code

Add to ~/.claude.json:

{
  "projects": {
    "/path/to/your/project": {
      "mcpServers": {
        "outbou": {
          "type": "stdio",
          "command": "npx",
          "args": ["outbou-mcp"],
          "env": {
            "OUTBOU_API_KEY": "sk_live_your_key_here"
          }
        }
      }
    }
  }
}

3. Restart Claude

After saving the config, restart Claude. Type /mcp to verify the server is connected.

Available Tools

my_icp

Get your Ideal Customer Profile (ICP) definition, including target industries, roles, and company sizes.

prospect_search

Search for prospects across major platforms (LinkedIn, etc.) using your ICP to determine search terms.

score_prospect

Score a prospect against your ICP. Provide the prospect's profile or LinkedIn URL to get:

• Match score (0-100%)
• Recommendation (strongly_recommend, recommend, consider, skip)
• Fit analysis (why they match/don't match)

Example: "Score this prospect for me: [paste profile text]"

generate_pitch

Generate a personalized sales pitch for a prospect.

• Creates subject lines and email body options
• Tailors content to the prospect's role and industry

get_pitch_pdf / download_pitch_pdf

Generate and retrieve a link to a personalized PDF pitch deck for a prospect.

my_outreach

Get a list of your current outreach campaigns and prospect statuses.

Example: "Show me my recent outreach"

update_outreach_status

Update the status of a prospect interaction.

• Statuses: identified, contacted, meeting_booked, negotiating, closed_won, closed_lost

Example: "Update Acme Corp prospect to meeting_booked status"

Automated Prospecting (with Claude for Chrome)

The most powerful feature! Use the /auto_prospect prompt to have Claude:

1. Prepare - Fetch your ICP and pitch templates
2. Search - Navigate to LinkedIn and search for matching leads
3. Evaluate - Score each prospect against your ICP
4. Present - Show you good matches (80%+ score) and ask for approval
5. Outreach - Draft personalized connection requests or emails
6. Track - Log the outreach in your CRM/Dashboard

Usage

In Claude for macOS with Claude for Chrome installed:

/auto_prospect site:linkedin query:"VP of Sales" location:"Remote"

Or simply ask:

"Help me find VP of Sales at SaaS companies and draft outreach messages"

Troubleshooting

"1 MCP server failed" error

• Check /mcp in Claude Code for details
• Try running npx outbou-mcp directly to test

Development

git clone https://github.com/shawnmitchell/gtm_pro.git
cd gtm_pro/outbou-mcp
npm install
npm run dev   # Run with tsx (hot reload)
npm run build # Build for production
npm start     # Run production build

License

MIT © Shawn Mitchell